⟳ Репост от Utopian Incrementalist
🧪 Medical professionals are losing the attention war on YouTube. In a 3,958-video sample, independent creators produced the lowest quality content but captured the highest viewership using exaggeration. #MedSky
The credibility paradox: clickbait, engagement, and information quality in YouTube’s medical ecosystem - npj Digital Medicinenpj Digital Medicine - The credibility paradox: clickbait, engagement, and information quality in YouTube’s medical ecosystemwww.nature.com