New piece: who actually makes your running shoes? I went through the filings of every major brand. Two still own their factories. The rest rent from the same small pool of contractors, often with no commitment past the current order. Read here: www.worseonpurpose.com/p/same-shoe-...
Профиль
Worse On Purpose
Профиль VivelyInvestigating how private equity and brand licensing quietly degrade the products you used to trust.
New essay: On Quality. What it is, why nobody can define it, and how it gets drained from the things you love. An ode to Pirsig. worseonpurpose.com/p/on-quality
One PE firm owns Pyrex, Corelle, CorningWare, Instant Pot, Anchor Hocking, and Oneida. The pastel Instagram pans lose their nonstick between cooking cycle 30 and 60. A pan measured in months, priced like it's forever. Who owns your kitchen, and what's still worth buying 👇 tinyurl.com/2s3xc53m