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Профиль

Ipsos in the UK

Профиль Vively

Leader in market research in the UK, part of @ipsosgroup.bsky.social. Follow us for the latest insights 📊 Visit our website for more https://www.ipsos.com/en-uk

"More people today believe in opinion polls than believe in God…"🤔 @alexbgd.bsky.social spoke to @mattchorley.bsky.social for Poll Position 🗳️ Believe in God 2026: 38% 1989: 76% Believe in opinion polls 2026: 56% 1989: 56% How have Brits' beliefs changed since the 80s?👉 t.co/tjOjfMcSYL

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Three General Elections, a pandemic, inflation crisis and rising geopolitical tensions have all left their mark on what Brits see as the biggest issues facing the country. The latest in over fifty years of our Ipsos issues index 👉 https://tinyurl.com/yn6jeps3

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Immigration continues to be seen as the top concern facing Britain. 4 in 10 (43%) see immigration as an important issue (+4ppts since June) - the highest percentage recorded this year. The economy follows at 30% (-7ppts) 👉 https://tinyurl.com/yn6jeps3

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Brits have hit their limit ☀️🌡️ A quarter (25%) say any temperature above 30°C is too hot, while 17% draw the line at 25°C.

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With stamp duty, council tax and property in the news - how have Britain's aspirations of home ownership changed? 🏠2026 - 67% aspire to own their own home. 🚗1991 - 37% aspired to own their own home. 👉 https://t.co/7qgcHmwk8I

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"The new Prime Minister is wise to focus on the cost of living." Our new report finds that only 53% of Britons are satisfied with their standard of living today, compared with 72% in 1989. @keiranpedley.bsky.social writes for @politicshome.bsky.social 👇 https://tinyurl.com/49f5x5dm

The tone of Burnham's first week has met voters where they areThe new Prime Minister is wise to focus on the cost of living. That is the issue that will define his premiership.www.politicshome.com
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Think you know how much Britons' attitudes have shifted since the 80s and 90s? Take our quiz to find out if you're a Tangled Walkman, Wi-Fi Surfer, or the Ultimate Time Traveller… 👉 https://www.ipsos.com/en-uk/test-your-knowledge

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Are you on trend with your summer holiday reading? ☀️ From thrillers and crime to romantasy and sci-fi, we asked which genres Brits are most likely to read for pleasure 📖

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The ultimate reading companion to We British. Guaranteed to make 4 decades of data sound 100% catchier. Read the report 📔 https://tinyurl.com/WeBritish2026 Listen to the playlist 🎧 https://tinyurl.com/WeBritishPlaylist

WE BRITISH: From Walkmans to Wi-Fi to What?The ultimate reading companion to We British. Guaranteed to make 4 decades of data sound 100% catchier. tinyurl.com
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A lot has changed since the 80s and 90s, including our travel plans, diets and aspirations. We've tracked 40 years of Ipsos trend data to see what's changed, what hasn't and what's next. Gideon Skinner spoke to Times Radio about our latest report 👉 https://t.co/7qgcHmwk8I

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WE BRITISH: From Walkmans to Wi-Fi to What?🎧📲 We’ve analysed 40 years of Ipsos data to explore how British society, culture, and public expectations have evolved over the decades. What's next for Britain? Read our report to find out 👉 https://tinyurl.com/WeBritish2026

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From the Falklands War in 1982 to an England vs Argentina world cup semi-final in 2026 - how has Britain changed since the 1980s? The Times and Sunday Times gives you a sneak peek into our upcoming report 👀 Read the full article here 👉 tinyurl.com/mwz2nydz

We’re gloomier and less royalist: how the British have changedAs Andy Burnham enters No 10, the polling company Ipsos has compared our attitudes today with the 1980s. Have we lost our mojo?t.co
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Just under half (45%) of Brits think Andy Burnham should be based in London, should he become the next Prime Minister. 35% think he should split his time between London and Manchester 👉 https://tinyurl.com/2r6a5yav

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Andy Burnham has said that as PM he will set up a “No. 10 North” in Manchester, while Parliament would continue to be housed in Westminster. 4 in 10 (40%) of Brits don't think the Government should create another No.10 outside London 🚫 But 1 in 4 (24%) think that it should be in Manchester.

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3 in 4 Brits (74%) state that the parliamentary standards commissioner should be investigating whether Nigel Farage leader broke parliamentary rules 🚫 73% say investigation should continue even if Farage wins the Clacton by-election 👉 https://tinyurl.com/5n8er7mc

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Majority (58%) of Brits support England receiving an additional bank holiday if the English national football team win the 2026 FIFA World Cup ⚽ This drops to 39% amongst 55-75 year olds.

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The Green Party is most likely to be on the side of "the people" (39%), followed by the Liberal Democrats at 33% and Reform UK at 28%. The Conservative Party is most likely to be seen as on the side of "the establishment" (62%) 👉 https://tinyurl.com/5n8er7mc

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Have you got the Sunday scaries? 4 decades later and Brits still dread Monday mornings... 😨 Big Ipsos report on how Britain’s changed coming soon👉https://bit.ly/PreRegisterWeBritish

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Brits are leaving local classics like fish and chips behind for more international flavours. More to come – pre-register for our report 👉 https://bit.ly/PreRegisterWeBritish

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