This is a really stark, and smart, framing of how much Americans now bet on sports. And as the article elaborates on, this headline actually *undersells* it. Movies, art, museums, and music now combine for $70 billion/yr—which is *less than half* of US sports bets (>$166 billion in 2025).
Catherina GioinoI wrote about how much Americans wagered on sports betting in 2025 and how it’s more than they spent on movies, art, museums and music combined. Read my article @fortunemagazine.bsky.social fortune.com/2026/07/26/g...