The overlapping world of "teen who buys manga at the local comic shop" meant Ranma 1/2 alongside weekly pulls of Spider-Man comics. It was seen as a niche within a niche of fandoms, anime news getting like 2 pages in Wizard a month, and Animerica magazine being 15% the page count of a Shonen Jump
Zero UtopiaGenuinely impossible to make people understand how much most the United States in the 90s hated and looked down on anime if they didn't live through it.